AI Insights · Timothy · January 2022
Top 5 Hasbro Games Apps Performance on Unified Platform in Africa - Q4 2021
Explore the performance of the top 5 Hasbro games applications on a unified platform in Africa during Q4 2021, with insights on downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 Hasbro games applications on a unified platform in Africa showed varied performance trends in terms of downloads, revenue, and active users. Here’s a closer look at each app's metrics, based on data from Sensor Tower.
Scrabble® GO - New Word Game from Scopely, Inc. experienced a steady decline in weekly downloads, starting at 14.3K in early October and ending at 8.9K in late December. Revenue fluctuated slightly but remained around $1.1K to $1.4K per week throughout the quarter. Active users decreased from 75.6K in late September to 70.5K by the end of December.
Adventure Escape Mysteries by Haiku Games Co saw a peak in weekly downloads of 2.6K in late October, followed by a dip to 1.2K in early December, then a slight recovery to 1.4K by the end of December. Revenue peaked at about $1.4K in early November and then gradually declined to $871 by the end of December. Active users saw a notable drop from 8.2K in early November to 5.5K in late December.
Magic: The Gathering Arena from Wizards of the Coast had modest weekly downloads, fluctuating between 135 and 204. Revenue peaked at $1.2K in late September, then ranged between $474 and $956 for the rest of the quarter. Active users remained relatively stable, with a slight increase from 838 in late September to 806 in late December.
Yahtzee® with Buddies Dice by Scopely, Inc. maintained a consistent download rate of around 600 to 700 per week throughout the quarter. Revenue peaked at $1.1K in late November but saw a decline to $283 by mid-December. Active users peaked at 8.2K in late October and fluctuated around 7.6K to 8.1K for the remainder of the quarter.
MONOPOLY: The Board Game from Marmalade Game Studio showed a significant increase in weekly downloads, starting at 135 in late September and rising to 360 by the end of December. Revenue followed a similar trend, peaking at $864 in late December. Active users also increased, from 252 in late September to 589 by the end of December.
For more detailed insights and additional data, visit Sensor Tower.
